Evolución y tendencias de investigación en estrategias de ecoturismo

Un estudio bibliométrico global

Autores/as

DOI:

https://doi.org/10.56162/transdigital549

Palabras clave:

estrategias de sostenibilidad, gobernanza y comunidades, geoturismo y geoparques, bibliometría, ecoturismo

Resumen

Se realizó un análisis bibliométrico de las estrategias utilizadas en el ecoturismo a nivel global con base en Scopus (2015–2025). Tras aplicar filtros de calidad, la muestra final incluyó 797 documentos, procesados con Bibliometrix (R) y VOSviewer. Se describieron tendencias temporales, concentración editorial y geográfica, así como estructuras temáticas y redes (co-ocurrencias y acoplamiento). Los resultados mostraron un crecimiento sostenido con aceleración a partir de 2020 y pico en 2025; una alta concentración en pocas fuentes (con Sustainability como núcleo) y un liderazgo de China, Indonesia, España, Italia y Estados Unidos de América. Los mapas temáticos revelaron un núcleo sostenibilidad–gestión, un polo patrimonial–geológico (geoturismo/geoparques) y un eje socio-comunitario. En la discusión crítica se contrastaron enfoques gerenciales y socio-ambientales, y se identificaron como estrategias más efectivas: gobernanza con participación comunitaria, alineación con capacidades ecológicas (carga y servicios ecosistémicos), educación e interpretación contextualizadas al tipo de destino y seguimiento de impactos para ajustes adaptativos. Estas pautas permiten integrar conservación, valor social local y gestión profesional del destino, ofreciendo una base para decisiones de política y operación en contextos variados.

Citas

Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50(2), 179–211.

Akbulak, C., & Cengiz, T. (2014). Determining ecotourism strategies using A’WOT hybrid method: Case study of Troia Historical National Park, Çanakkale, Turkey. International Journal of Sustainable Development and World Ecology, 21(4), 380–388.

Alvarado-Vanegas, B., Coromina, L., & Espinoza-Figueroa, F. (2025). Motivation, Satisfaction and Recommendation Behaviour Model in a Touristic Coastal Destination—Pre and During the COVID-19 Pandemic Compared. Sustainability, 17(19), 8520. https://doi.org/10.3390/su17198520

Andereck, K. L., Valentine, K. M., Knopf, R. C., & Vogt, C. A. (2005). Residents’ perceptions of community tourism impacts. Annals of Tourism Research, 32(4), 1056–1076.

Araujo-Santos, I., Kainer, K. A., Grenno, F., & Schiavetti, A. (2025). What affects the sustainability of a non-timber forest product value chain? A case study of an endemic palm harvested by local communities in Brazil. Journal of Ethnobiology and Ethnomedicine, 21, 56. https://doi.org/10.1186/s13002-025-00800-5

Aria, M., & Cuccurullo, C. (2017). bibliometrix: An R-tool for comprehensive science mapping analysis. Journal of Informetrics, 11(4), 959–975.

Ashley, C., & Roe, D. (2002). Making tourism work for the poor: Strategies and challenges in southern Africa. Development Southern Africa, 19(1), 61–82.

Ashok, S., Tewari, H. R., Behera, M. D., & Majumdar, A. (2017). Development of ecotourism sustainability assessment framework employing Delphi, C&I and participatory methods: A case study of KBR, West Sikkim, India. Tourism Management Perspectives, 21, 24–41.

Astari, V., Hakim, L., & Putra, F. (2023). The Sustainable Development Strategy of Marine-Based Gastronomy Ecotourism at Southern Malang, Malang Regency, East Java. Environmental Research, Engineering and Management, 79(2), 32–49. https://doi.org/10.5755/j01.erem.79.2.33124

Ayuso, S. (2007). Comparing voluntary policy instruments for sustainable tourism: The experience of the Spanish hotel sector. Journal of Sustainable Tourism, 15(2), 144–159.

Baloch, Q. B., Shah, S. N., Iqbal, N., Sheeraz, M., Asadullah, M., Mahar, S., & Khan, A. U. (2023). Impact of tourism development upon environmental sustainability: a suggested framework for sustainable ecotourism. Environmental Science and Pollution Research, 30(3), 5917–5930. https://doi.org/10.1007/s11356-022-22496-w

Bramwell, B., Higham, J., Lane, B., & Miller, G. (2017). Twenty-five years of sustainable tourism and the Journal of Sustainable Tourism: looking back and moving forward. Journal of Sustainable Tourism, 25(1), 1–9. https://doi.org/10.1080/09669582.2017.1251689

Buckley, R. (2012). Sustainable tourism: Research and reality. Annals of Tourism Research, 39(2), 528–546.

Butler, R. W. (1999). Sustainable tourism: A state-of-the-art review. Tourism Geographies, 1(1), 7–25.

Chontasi, D., Noguera, D., Ortega, D., & Chicaiza, Á. (2025). La sostenibilidad del turismo comunitario a través del pensamiento de resiliencia. Documents d’Anàlisi Geogràfica, 71(1), 5–31. https://doi.org/10.5565/rev/dag.907

Colasante, A., D’Adamo, I., De Massis, A., & Italiano, S. (2024). An exploratory study of stakeholder views on the sustainable development of mountain tourism. Sustainable Development, 32(4), 3722–3735.

Cordon, C., Carmena, B., Giménez Suárez, M. C., García-Rodríguez, J. L., & Calderon-Guerrero, C. (2023). Evolution of Ecotourism in Coastal Indigenous Communities: Comparison of the Case Studies of La Ventanilla and La Escobilla in Oaxaca, Mexico. Sustainability, 15(3). https://doi.org/10.3390/su15032207

Das, M., & Chatterjee, B. (2015). Ecotourism: A panacea or a predicament? Tourism Management Perspectives, 14, 3–16.

Duarte, M., Dias, Á., Sousa, B., & Pereira, L. (2023). Lifestyle Entrepreneurship as a Vehicle for Leisure and Sustainable Tourism. International Journal of Environmental Research and Public Health, 20(4). https://doi.org/10.3390/ijerph20043241

Fernández Zambrano, R. F., & Martínez-Murillo, J. F. (2023). Capacidad de carga turística y límite de cambio aceptable como base para el manejo sostenible de las actividades turísticas en el parque nacional Cotacachi Cayapas-Ecuador. Cuadernos de Turismo, 51, 125–162. https://doi.org/10.6018/turismo.571491

Ferreira, T., Custódio, S., & Carmo, M. D. (2025). The Impact of the Economic Crisis and the Pandemic on the Portuguese Tourism Industry: An Econometric Approach. Sustainability, 17(19), 8896. https://doi.org/10.3390/su17198896

Garnica-Jarrín, L., & Yépez-Vera, A.-E. (2025). El ecoturismo como impulsor de los emprendimientos para el desarrollo local. European Public & Social Innovation Review, 10, 1–13. https://doi.org/10.31637/epsir-2025-1995

Ghorbani, A., Raufirad, V., Rafiaani, P., & Azadi, H. (2015). Ecotourism sustainable development strategies using SWOT and QSPM model: A case study of Kaji Namakzar Wetland, South Khorasan Province, Iran. Tourism Management Perspectives, 16, 290–297.

Giliberto, F., & Labadi, S. (2023). Re-Imagining Heritage Tourism in Post-COVID Sub-Saharan Africa: Local Stakeholders’ Perspectives and Future Directions. Sustainability, 15(5). https://doi.org/10.3390/su15054339

Hasana, U., Swain, S. K., & George, B. (2022). A bibliometric analysis of ecotourism: A safeguard strategy in protected areas. Regional Sustainability, 3(1), 27–40.

Hu, M., Li, Z., & Hou, B. (2023). The Influencing Effect of Tourism Economy on Green Development Efficiency in the Yangtze River Delta. International Journal of Environmental Research and Public Health, 20(2).

Khaledi Koure, F., Hajjarian, M., Hossein Zadeh, O., Alijanpour, A., & Mosadeghi, R. (2023). Ecotourism development strategies and the importance of local community engagement. Environment, Development and Sustainability, 25(7), 6849–6877. https://doi.org/10.1007/s10668-022-02338-y

Koens, J. F., Dieperink, C., & Miranda, M. (2009). Ecotourism as a development strategy: Experiences from Costa Rica. Environment, Development and Sustainability, 11(6), 1225–1237. https://doi.org/10.1007/s10668-009-9214-3

Koliouska, C., & Zacharoula, Z. (2023). E-Tourism for Sustainable Development through Alternative Tourism Activities. Sustainability, 15(11). https://doi.org/10.3390/su15118485

Lee, T. H., & Jan, F.-H. (2019). Market segmentation based on the environmentally responsible behaviors of community-based tourists: Evidence from Taiwan’s community-based destinations. International Journal of Tourism Research, 21(3), 400–411. https://doi.org/10.1002/jtr.2272

Li, S., Yang, J., Cheng, X., & Liu, Z. (2023). Multi-Agent Evolutionary Game Strategy for Ecotourism Development in National Parks: A Case Study of Wuyishan National Park. Forests, 14(8). https://doi.org/10.3390/f14081590

Lim, W. M., Das, M., Sharma, W., Verma, A., & Kumra, R. (2025). Gamification for sustainable consumption: A state-of-the-art overview and future agenda. Business Strategy and the Environment, 34(1), 1510–1549.

Meinam, M., Lahiri, B., Ghosh, A., Singh, S. K., Bharati, H., Datt Upadhyay, A., Pal, B. P., Sanjenbam, B., & Ngasotter, S. (2025). Aquatic Ecosystem, Fish Diversity and Conservation Strategies of the Fragile Eastern Himalayas: A Comprehensive Review with a Focus on Loktak Lake. Wetlands, 45(7), 96. https://doi.org/10.1007/s13157-025-01978-w

Mihalic, T. (2020). Concpetualising overtourism: A sustainability approach. Annals of Tourism Research, 84.

Pan, S.-Y., Gao, M., Kim, H., Shah, K. J., Pei, S.-L., & Chiang, P.-C. (2018). Advances and challenges in sustainable tourism toward a green economy. Science of the Total Environment, 635, 452–469. https://doi.org/10.1016/j.scitotenv.2018.04.134

Parris-Piper, N., Dressler, W., Satizábal, P., & Fletcher, R. (2023). A virtual paradise? Platform algorithms, coastal change, and the production of nature in the Philippines. Geoforum, 138.

Petrovi?, M. D., Gaji?, T., Laiskhanov, S., Radovanovi?, M. M., An?elkovi?, Ž., Atasoy, E., & Khamitova, D. M. (2025). Do different settings matter in the economically sustainable tourism approach? A comparative study of Serbia, Kazakhstan, and Hungary. Sustainability, 17(11), 4985. https://doi.org/10.3390/su17114985

Rahimian, M., Molavi, H., & Chegheni, M. A. (2025). Predicting responsible environmental behavior in ecotourism: An enhanced model for environmental policy development and sustainable management. Sustainable Futures, 10, 101268.

Ramkissoon, H. (2023). Perceived social impacts of tourism and quality-of-life: a new conceptual model. Journal of Sustainable Tourism, 31(2), 442–459. https://doi.org/10.1080/09669582.2020.1858091

Su, L., Gong, L., & Huang, Y. (2025). Humorous or serious? The interaction effect of language style and tourism activity type on tourist well-being. Journal of Sustainable Tourism, 33(3), 520–547. https://doi.org/10.1080/09669582.2024.2354883

Sun, X., Qing, J., Shah, S. A. A., & Solangi, Y. A. (2023). Exploring the Complex Nexus between Sustainable Development and Green Tourism through Advanced GMM Analysis. Sustainability, 15(14). https://doi.org/10.3390/su151410782

Suryawan, I. W. K., Gunawan, V. D., & Lee, C.-H. (2025). The role of local adaptive capacity in marine ecotourism scenarios. Tourism Management, 107.

Tan, G., Zhu, J., & Chen, Z. (2025). Evolution and dynamic prediction of urban-rural settlement patterns in a Chinese county-level city under new-type urbanization. Habitat International, 165, 103540.

Tao, T. C. H., & Wall, G. (2009). Tourism as a sustainable livelihood strategy. Tourism Management, 30(1), 90–98.

Turtureanu, A.-G., Cretu, C.-M., Pripoaie, R., Marinescu, E., Tao, C.-G., Talaghir, L.-G. (2025). Sustainable Development Through Agritourism and … and Future Perspectives in the Pandemic and Post-Pandemic Period. Sustainability, 17(9), 3998. https://doi.org/10.3390/su17093998

UN. (2015). The 17 goals. Página web oficial de United Nations. https://sdgs.un.org/goals

Van Eck, N. J., & Waltman, L. (2010). Software survey: VOSviewer, a computer program for bibliometric mapping. Scientometrics, 84(2), 523–538. https://doi.org/10.1007/s11192-009-0146-3

Vera Rebollo, J. F., & Ivars-Baidal, J. A. (2003). Measuring sustainability in a mass tourist destination: Pressures, Perceptions and policy responses in torrevieja, Spain. Journal of Sustainable Tourism, 11(2–3), 181–203. https://doi.org/10.1080/09669580308667202

Vergara Romero, A., Durán-Román, J. L., Jimber-Del-Rio, J. A., & Collado-González, J. C. (2025). Business management of sustainable destinations and its effect on ecotourism entrepreneurship to mitigate overtourism. Humanities and Social Sciences Communications, 12(1), 817. https://doi.org/10.1057/s41599-025-05149-4

Wang, P., Zhang, J., Xu, D., Chen, D., Tao, J., Wang, J., & Ma, X. (2025). Study on driving factors of island ecosystem health and multi-scenario ecology simulation using ecological conservation and eco-friendly tourism for achieving sustainability. Journal of Environmental Management, 373.

Wijijayanti, T., Salleh, N. H. M., Hashim, N. A., Mohd Saukani, M. N., & Abu Bakar, N. (2023). The feasibility of rural tourism in fostering real sustainable development in host communities. Geojournal of Tourism and Geosites, 46(1), 336–345. https://doi.org/10.30892/gtg.46137-1031

Winter, P. L., Selin, S., Cerveny, L., & Bricker, K. (2020). Outdoor recreation, nature-based tourism, and sustainability. Sustainability, 12(1), 1–12. https://doi.org/10.3390/SU12010081

Wiratno, W., Withaningsih, S., Gunawan, B., & Iskandar, J. (2022). Ecotourism as a Resource Sharing Strategy: Case Study of Community-Based Ecotourism at the Tangkahan Buffer Zone of Leuser National Park, Langkat District, North Sumatra, Indonesia. Sustainability, 14(6). https://doi.org/10.3390/su14063399

WTO. (2005). Making Tourism More Sustainable-A Guide for Policy Makers (English version). World Tourism Organization. https://doi.org/10.18111/9789284408214

Yuan, D., & Jang, G. (2023). Coupling Coordination Relationship between Tourism Industry and Ecological Civilization: A Case Study of Guangdong Province in China. Sustainability, 15(1). https://doi.org/10.3390/su15010092

Zhang, S., Wu, Y., & Xu, B. (2023). Rational utilization of water resources to promote sustainable development of rural ecotourism. Water Supply, 23(9), 3844–3855. https://doi.org/10.2166/ws.2023.229

Zhang, X., Zhang, J., Cao, Z., Wang, J., Dolah, J., & Mao, X. (2025). Aligning Tourist Demand with Urban Forest Ecosystem Services: Sustainable Development Strategies for Enhancing Urban Tourism Resilience in Kunming. Kunming. Forests, 16(9), 1501. https://doi.org/10.3390/f16091501

Zheng, X., Lin, Y., Cheng, X., Ahn, Y.-J., & Chi, X. (2025). An investigation into the formation of tourists’ pro-environmental behavior in geotourism: Balancing tourism and ecosystem preservation. Sustainability, 17(4), 1422. https://doi.org/10.3390/su17041422

Descargas

Autor de correspondencia

El autor de correspodencia se identifica con el siguiente símbolo: *

Publicado

29-11-2025

Cómo citar

Granados Sánchez, A., Marín Beltrán, M. E., & Rojas Ramos, R. (2025). Evolución y tendencias de investigación en estrategias de ecoturismo: Un estudio bibliométrico global. Transdigital, 6(12), e549. https://doi.org/10.56162/transdigital549

Número

Sección

Informes de investigación

Categorías

Artículos más leídos del mismo autor/a